Sera - Everyday Midi Dress

Sera - Everyday Midi Dress

$165.00 $74.95 SAVE 55%
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UPDATE: Due to high demand during our Anniversary Sale, only a few units are left in stock!

Laid-Back Elegance, All Day Long

This is our popular everyday dress that blends comfort with easy sophistication. Designed for warm weather and effortless layering, it features a relaxed fit, breathable fabric, and a charming tie-back detail that gives just the right amount of shape. Whether you’re off to brunch, the beach, or a casual evening out, it’s the dress you’ll keep reaching for again and again.

Why Our Customers Love Sera Everyday Tie-Back Midi Dress:

  • Stay Cool and Comfortable – Flowy, breathable fabric keeps you light and fresh throughout the day.
  • Flatter Your Figure Naturally – The relaxed silhouette suits every shape and size with ease.
  • Add a Soft Touch of Shape – A subtle tie-back adds charm and definition without sacrificing comfort.
  • Versatile for Any Setting – Available in vibrant and neutral tones, it’s wrinkle-friendly and easy to dress up or down.

Don’t miss this opportunity and shop only today with 50% off.

Specifications:

  • Fabric: Lightweight and breathable
  • Fit: Relaxed silhouette with subtle tie-back detail
  • Length: Midi
  • Details: Short sleeves, v-neckline, wrinkle-friendly, available in vibrant and neutral tones
  • Care: Machine wash cold, hang or lay flat to dry

Fit Guide

At Ella & James Gold Coast, customer satisfaction comes first. That's why we keep you constantly updated on your order and always offer free shipping. We use the reliable delivery services of Australia Post.

If our product doesn't meet your expectations, no worries! You can return it within 30 days of receipt. Just reach out to our friendly customer service at info@ellajames-goldcoast.com and let us know why you’re returning it, this helps us process your request smoothly.

Check our return policy for more details! We’re here to help!

Our customer service is available 24/7 to answer all your questions and comments. Whether you need advice on a product or help with an order, we are here to support you.

Don’t hesitate to contact us; we’re happy to help!

Please contact us at info@ellajames-goldcoast.com

Rachel K. Verified badge and 30,500+ other women love Ella & James.

Customers love Ella & James Gold Coast

Tracy Goodwin

I was a little worried about ordering clothes online at my age but the size guide was spot on. Very happy with the fit. 🤎

Valerie Harmon

Nice and soft

Feels nice on the skin and does not itch. That is a dealbreaker for me and this one passed the test.

Marianne Briggs

This is the kind of piece you end up reaching for again and again. Just easy to wear.

Tina Pruitt

First time ordering and very impressed. It felt personal and easy.

Denise Lawson

Finally something that feels like it was made for women my age. Thank you for that.

Diane Carver

My favorite boutique

It felt like ordering from a little shop in town, even though it came to my door. Love that. 🥰🥰🥰

Lori Jensen

Thought it might be too youthful but I was pleasantly surprised. It suits me just fine and my husband liked it too.

Jill Whitaker

Super comfy 🤎

Very comfortable and the length is just right for me at 5'6. I would have liked a bit more structure in the top but it still looks lovely.

Theresa Vaughn

Fresh

My daughter said it makes me look “fresh”, I will take that any day!

Evelyn Rhodes

Was hesitant at first because I hadn’t heard of the brand, but now I’m glad I gave it a chance. I’ll be back.

Carmen Doyle

Great service!

Wasn’t sure what to expect, but the whole experience felt thoughtful. From the email updates to the dresses.

Lois McConnell

Love it!

Perfect for warm afternoons here in Florida. Breezy and light but still holds its shape. 🌼

Wendy Monroe

I am in my late 60s and do not like anything too tight. This has just the right shape without clinging.

Marla Jameson

Absolutely love the fabric. It is soft but not clingy and lays really nicely. I feel put together even when I just throw it on.

Connie Delaney

3 times in a week

I have worn it three times in one week. That probably says it all. 💗

CELEBRATING 10 YEARS OF COMFORT AND STYLE!

I, Ella – started this little store as a mum, just hoping to support my son James.

There were tough days – nights I wasn’t sure how I’d make it. But with every order, you helped me provide for him… and build something bigger than I ever imagined.

Today we celebrate our store anniversary & this is my way of saying thank you. For being part of our journey, our growth, and our story. ❤️

With love, Ella & James

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